entrepreneurship and small business 4

  • Critically analyze the Problems faced by the young entrepreneurs and strategies to overcome those problems. (Marks 2)
  • Discuss the challenges of PKC as an aggregator business and the scope of what PKC can do in the future to strengthen its position. (Marks 2)
  • Discuss the various marketing management issues such as segmenting, targeting and positioning? (Marks 1)
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